One of Tokyo’s biggest fashion festivals is descending upon
us. To some it may seem that
everyday in Tokyo is a fashion celebration, hello
perfectly coiffed manes, immaculate styling and sky high heels, but two
weeks out of the year Japan Fashion Week Organization presents a week long
series of runway shows and exhibitions, promoting Japan’s top designers and
showing the world why Tokyo has the best street-style to date. Mercedes Benz
Fashion Week Tokyo will be held March 17th -22nd, taking
place primarily at Shibuya’s Hikarie building. If you frequent the
neighborhood, odds are you’ll get a glimpse of editors, buyers, and bloggers hustling
to and from shows, surveying collections and reporting the trends we can expect
to see in Fall/ Winter 2014.
Fashion insiders aren’t the only ones who get to partake in
the festivities. A number of events open to the public will occur parallel to
the big runway shows, allowing any enthusiast to be apart of the city’s’
fashion fête. Check out an
exhibition, try on the newest trends in accessories, sip on fashion inspired
cocktails, hit up a few pop up shops, or visit Shibuya’s largest department
stores for special events and promotions. Have fun exploring the culture of one
of the world’s largest fashion hubs.
TO FIND WHICH EVENTS ARE OPEN TO THE PUBLIC, CHECK OUT MY ARTICLE ON
SAVVY TOKYO where you'll find a number of fun options! Also be sure to follow
SAVVY TOKYO ON INSTAGRAM and
TWITTER to get instant updates from the runway shows!