As
the European Fashion Weeks are coming to a close, Tokyo is amping up to follow
suit for it’s biannual fashion fete. Taking place primarily at Shibuya’s
Hikarie Oct 13th-19th, the weeklong tradeshow has a total
of 48 brands debuting their S/S 2015 collections to buyers and journalists.
Mercedes Benz Fashion Week Tokyo is among the top 5 fashion weeks recognized
internationally, yet still humbly resides under the radar here in Tokyo. Apart from
the private runways, many are surprised to know that various events are also
being held around the city, which are open to the public.
Check
out the details below and take part in one of the biggest fashion fairs in
Tokyo. Wonder through Shibuya’s
largest department stores for fun promotions, hit up a few select pop-up shops
and enjoy some fashion infused cocktails!
( I will be covering shows for SavvyTokyo, so be sure to follow us on Instagram and TWITTER to get updates and videos from the runway.)
Exhibitions and Special
Events:
Shibuya
Fashion Week:
The Shibuya Fashion Week Organization will host
Shibuya Fashion Week, for the second time. Hoping to promote the area through
fashion some of Shibuya’s largest department stores such as Seibu, Tokyu,
PARKO, Marui, Shibuya 109 and many more will collaborate in communicating the
area’s fashion culture through various events and promotions under the theme “A
Shibuya Style. Just for Me”. A street runway show will be held in the Bunkamura
Street on October 19th.
When
October 10(Thu) - 19(Sun), 2014
Where
Around SHIBUYA station / Bunkamura Street
Ikesei Fashion Weeks
What is it: Starting October 1st through the 14th,
the Seibu department store in Ikebukuro will open
"The Ikesei fashion weeks", introducing the newest styles in luxury
brands for women and men.
When: October 1
(Wed) - 14(Tue), 2014
Where: minami ikebukuro, toshima-ku,
Tokyo Seibu Ikebukuro 3rd Fl.- 6th Fl.
Exhibition
of Studio COOCA
What
is it: Studio
COOCA, a welfare organization, supports people with disabilities in further
developing and prospering in their artistic talents. Exhibition of Studio CooCa
will present whimsical drawings and paintings all by COOCA artists. A short
film showing the daily interactions at Studio Cooca will also be shown.
When:
October 13 (Mon) - November 3(Mon) ,2014 (11:00−19:00)
Where: ITOCHU
AOYAMA ART SQUARE
CI Plaza B1,
2-3-1 Kita-aoyama, Minato-ku, Tokyo
Zakka Runway Vol. 3
What is it: Once again the "Zakka Runway" will debut “Retro-Modern” trend items from
Shibuya Hikarie ShinQs. Have fun trying on the newest craze in accessories and
add a touch of mod to your assemble.
When: October 9(Thu) - October 22 (Wed), 2014
MBFWT Designer Cocktail Runway Vol.4
What is it: Indulge in some fashion libations
inside various restaurants in Shibuya’s Hikarie, as well as the bar UPSTAIRS
located at the Mercedes Benz Connection. Designers participating in MBFWT have channeled their
creative “juices” into signature cocktails, whipping up colorful beverages
under a “Retro-Modern” theme.
When : The 22nd
(Thu) - October 9, 2014 (Wednesday) (11:00−23:00)
Where:
Participating Retailers:
Shibuya Hikarie 2-21-1 Shibuya,
Shibuya-ku, Tokyo
6th floor / SESTOSENSO "H", CAPRICCI, Kyoto Western Akatsuki
7th floor / Bar Español LA BODEGA, Rice people, Nice people! FLOWERS Common,
Teppanyaki Okonomiyaki Kashiwa, Cafe & Grill Sizzle GAZZLe
11 floor / THE THEATRE TABLE
Mercedes- Benz Connection (UPSTAIRS)
Roppongi, Minato-ku, Tokyo 106-0032 7-chome
POP UP SHOPS
Garde Collective Pop UP Shop
What is it: Check out exclusive pop up shops around the city such as Gardé Collective.
Aiming to bring you comfort and wear ability, Garde collective brings you
simple, yet fresh pieces for you to add to your current wardrobe.
When: October
9(Thu) - 15(Wed), 2014
Where: First floor special venue Tokyo
HONTEN store
2-24-1 Dogenzaka, Shibuya, Tokyo 150-0002, Japan
<UNDER BAR RAW.>
What is it: Bringing simplicity to a women’s daily life, Under Bar Raw,
debuts a series of garments that go “beyond basic” while still adding
sophistication to your everyday life.
When: October 9(Thu) - 22(Wed),
2014 10:00 - 21:00
Where: Tokyu Toyoko Store 2-24-1, Shibuya,
Shibuya-ku,
SHIBUYA SCRAMBLE I POP UP STAGE A
HELLO TOKAI
What is it: Collaborating with some of
Japan’s edgiest designers, the brand Hello Tokai focuses on traditional
techniques from the Tokai region. The final garments are a fusion of edgy
designs and classic tradition. A souvenir will also be available at the event.
When: October 10 (Fri) - 19
(Sun),2014 (12:00−20:00)
Where:
Location:
Meguro-ku, Tokyo Kamimeguro 2-12-2 W.NAKAMEGURO 4 fl